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"Yesterday, the drama that has eclipsed all other papers at the Paris collection was finally resolved. In a double whammy for British fashion, John Galliano was moved across from Givenchy to take over at France’s oldest and most lucrative fashion house, Christian Dior, freeing up Givenchy for McQueen(...)" NYT 15th Oct 1996
Paris, the home and bastion of haute couture, needed the ideas and talents of young British-trained designers in order to survive. It worked, and started a snowball effect. John Galliano has always had a love of the past, both in historical references and technique. His innovative cutting and construction was never the basis for low-price High Street clothing. The move to high fashion released him from the need to feel commercially constrained and allowed him to create for customers with high style values.